At Merlin Burns, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, merlinburns.com, and purchase our products. By using our website, you agree to the terms outlined in this policy.

    1. Information We Collect

    When you visit or interact with our website, we may collect the following types of information:

    a. Personal Information

    We collect personal information that you voluntarily provide when placing an order, subscribing to our newsletter, or contacting us. This may include:

    • Full Name
    • Email Address
    • Phone Number
    • Billing and Shipping Address
    • Payment Information (processed securely through third-party providers)

    b. Non-Personal Information

    We automatically collect certain data to enhance your experience on our website, including:

    • IP Address
    • Browser Type and Version
    • Operating System
    • Device Information
    • Browsing Behavior (such as pages visited, time spent on the site, and referring websites)

    c. Cookies and Tracking Technologies

    We use cookies, web beacons, and similar tracking technologies to improve our website functionality, personalize your experience, and analyze website traffic. You can manage cookie preferences through your browser settings.

    2. How We Use Your Information

    We collect your information to provide and improve our services, fulfill orders, and ensure a smooth shopping experience. We may use your information for the following purposes:

    • Order Processing & Fulfillment – To process payments, ship products, and provide order updates.
    • Customer Support – To respond to inquiries, process returns, and offer assistance.
    • Marketing & Promotions – To send promotional emails, special offers, and newsletters (you can opt-out at any time).
    • Website Improvement – To analyze website performance, optimize user experience, and prevent fraud.
    • Legal Compliance – To comply with applicable laws, regulations, and industry standards.

    3. How We Share Your Information

    We respect your privacy and do not sell, trade, or rent your personal information. However, we may share your information with trusted third parties in the following cases:

    a. Service Providers

    We partner with third-party companies to help operate our business, including:

    • Payment Processors (e.g., PayPal, Stripe) for secure transactions.
    • Shipping and Logistics Providers for order delivery.
    • Marketing and Advertising Services to personalize promotions.

    These providers are obligated to keep your information secure and use it only for the necessary services.

    b. Legal Obligations

    We may disclose your information if required by law, court order, or to protect our legal rights and the safety of our customers.

    c. Business Transfers

    If Merlin Burns is acquired or merges with another company, your information may be transferred as part of the business assets.

    4. Data Security

    We implement strict security measures to protect your personal information from unauthorized access, alteration, or misuse. These measures include:

    • SSL Encryption to secure online transactions.
    • Regular Security Audits to ensure data protection.
    • Restricted Access to sensitive information, allowing only authorized personnel to handle personal data.

    Despite these measures, no method of data transmission over the internet is 100% secure. We encourage customers to take their own precautions, such as using strong passwords and avoiding public Wi-Fi when making transactions.

    5. Your Rights & Choices

    You have the following rights regarding your personal data:

    a. Access & Correction

    You can request access to the personal information we hold about you and correct any inaccuracies.

    b. Opt-Out of Marketing

    If you no longer wish to receive promotional emails, you can unsubscribe using the link in our emails or contact us at helpline@merlinburns.com.

    c. Deletion of Personal Data

    You can request the deletion of your personal information, except when we need to retain it for legal or contractual reasons.

    d. Cookie Preferences

    You can manage or disable cookies through your browser settings. However, this may affect website functionality.

    6. Third-Party Links

    Our website may contain links to third-party websites for payment processing, social media, or additional services. We are not responsible for the privacy practices of these external sites. We encourage you to review their policies before providing any personal information.

    7. International Users

    If you are accessing merlinburns.com from outside your country of residence, please note that your data may be transferred and processed in a country with different privacy laws. By using our website, you consent to this transfer of information.

    8. Children’s Privacy

    Our website is not intended for children under the age of 13. We do not knowingly collect personal information from minors. If we discover that a child has provided personal information, we will take immediate steps to delete it.

    9. Updates to This Privacy Policy

    We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or new technologies. Any updates will be posted on this page with a revised “Effective Date”. We encourage you to review this policy periodically.